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Automatically Generated Content Is Against Google's Webmaster Guidelines

Technology has many positive effects. The use of technology undoubtedly makes some aspects of daily life simpler. For example, an automated car can help you take less stress while driving to the office. And there are so many other such ways where technology can help.

But how about automatically generated content?

Yes, automatically generated content is gaining a lot of popularity these days. Some people feel really happy that they have got something to save money on.

Is it really going to save them money?

Well, this is something that we cannot predict at the moment.

With the rise of AI authors and the development of machine learning, automatically generated content has become increasingly popular.

Yet, does this AI-generated content violate Google's guidelines?

Google keeps updating its algorithms and has always prioritized providing users with only the best results. Because of this, in recent years, it has begun to penalize websites that feature low-quality or automatically created content.

Nonetheless, this raises the question of whether all AI-generated content is of low quality. And if that's the case, can Google actually identify AI stuff on a site and penalizethe owner for it?

But before we move ahead, what is Automatically Generated Content?

Content generated by artificial intelligence falls under the category of auto-generated content. Many firms have started to employ AI authors in order to generate content.

In 2022, Google modified its standards to reflect its view on automatically generated content.

According to Google's John Mueller, there is a disagreement in the SEO world regarding the acceptability of GPT-3 tools from Google's perspective.

Mueller asserts that Google's Webmaster Guidelines disapprove of automatically produced content.

Content created by machines is deemed automatically generated, regardless of the methods employed to make it.

The Google Webmaster Guidelines were updated and renamed Google Search Fundamentals in October 2022 in order to consolidate and simplify the material and provide clear direction for constructing sites that serve people well.

Google does not expressly reference AI or artificial intelligence in these recommendations. However, it discusses the subject of "Spammy automatically-generated content."

Reference Link: https://developers.google.com/search/docs/essentials/spam-policies

However, Google's stand on AI-created content was recently reflected in an update to the company's rules. As the company now says that there is nothing wrong with automatically generated content as long as it is made for actual humans and not only for search engines.

How Feasible Can Automatically Generated Content Be For The Companies?

Obviously, it takes a lot more than just time and energy to create anything truly original.

When it comes to producing original work, developing a distinct persona is step one that can't be automated anyway.

Automatically generated content lacks sense. The right keywords might be there, but the context wouldn't be. It is because it tends to take matter from the internet and twist it according to the topic. Of course, it contains keywords, but there is no point in having content even with keywords that do not make sense.

Any content that you post on your website must be relatable and make sense to readers. Having automatically generated content may seem like a breeze at first, but it is sure to impact the overall ranking on search engines.

More often than not, automatically produced content is nothing but matter translated by an automatic program without human review or curation. Machines may be intelligent because they are programmed in such a way. However, we should never forget that a machine is just a machine. It lacks some of the most important humane aspects, such as values and emotions.

Writing content using machines may seem a breeze, but it lacks the two most important aspects that humans put into their content. When a person writes any piece, he/she uses emotions along with values to create a unique piece. No matter how many same topics are floating on the internet, no two pieces of content will sound the same. It is because two people cannot think in the same manner. And that's what makes the whole difference in the world of content creation.  

When a machine creates content, it keeps the topic and keywords in the center. Whereas, when a human creates content, he/she keeps the perspective, the value system, and the reader in mind. And that's when solid, readable, and relatable content comes into being.

Content created by the machine is like some matter gathered together without adding adequate value to it. There is no doubt that it saves a lot of time and money for companies as it generates content in almost no time. Also, it doesn't cost much.

But there is no other benefit apart from these, and surely organizations will know this in the coming years.

No denials of robot authors here. If put to use in this way, they can be quite beneficial in providing ideas for novel ways in which firms might promote themselves to a wider audience.

How long can a company go with the use of automatic synonymizing, paraphrasing, and obfuscation techniques?

Of course, not very long!

No matter how much content you submit to a website, it has no purpose until a human fixes it to make it readable for visitors.

Content created for the people will make sense when created by the people!

Then only a company can be sure of producing high-quality content that would be beneficial for its users!